Your brand design is what resonates with your customers.
Branding is one of the most important aspects of any business, large or small. An effective brand strategy gives you a major edge in increasingly competitive markets.
The foundation of your brand is your logo. Your website and promotional materials (all of which should integrate your logo) create the ‘voice’ for your company that reflects your company values and culture. This voice should extend throughout the visual imagery of all materials and be incorporated into every aspect of your business – your business cards to how you answer your phones, what your staff wears to your e–mail signature, everything.